Tuesday, 20 November 2018

Top 10 WooCommerce Plugins

Here at WebDevStudios, we’re big fans of WooCommerce. Perhaps it’s no surprise that it is the #1 eCommerce solution for WordPress. This is in part due to the quality and flexibility of WooCommerce itself, but it’s also because of the rich plugin ecosystem available.

In this post, we’ll be highlighting the top ten plugins that add useful functionality and features to WooCommerce. Since we’re limiting ourselves to ten, this is far from a thorough list. For instance, if your store only sells digital products instead of physical products, your plugin needs will likely be different. (Also, note that this list is not presented in a particular order.)

1. WooCommerce Subscriptions (Premium)

With WooCommerce Subscriptions you can equip your store to earn recurring revenue. For example, you can use it to create subscriptions for monthly or weekly services or software subscriptions.

Some of the features include: free trials and sign-up fees, variable subscriptions for creating a single product with different pricing levels, and subscription switching allowing a customer to upgrade or downgrade an existing subscription.

If your store has a need for subscriptions, WooCommerce Subscriptions is the best around and is built by the makers of WooCommerce so it has to be good.

2. WooCommerce Memberships (Premium)

Membership sites are a great way to keep visitors on your site and earn recurring revenue. With WooCommerce Memberships, you can sell memberships that seamlessly connect to your WooCommerce store and the rest of your site. You can sell memberships as a standalone product, or grant a membership after a purchase of another product.

For example, say you want to offer free written content, but also have content that requires a paid subscription to view. With a combination of WooCommerce Memberships and Subscriptions, you can do just that.

Photo image of five people dressed in different casual apparel standing side-by-side.

3. Mailchimp for WooCommerce (Free)

Mailchimp is the largest email marketing platform in the world with over 17 million users. Use their platform with your store and customer data using the Mailchimp for WooCommerce plugin to increase sales.

You’ll be able to add customers to an email list after purchase, and send cart abandonment reminders and targeted product recommendations based on a customer’s purchase history.

4. WooCommerce PDF Invoices & Packing Slips (Free)

If your store is more geared for B2B, then the businesses you sell to will often require an invoice for bookkeeping. Using the WooCommerce PDF Invoices & Packing Slips plugin, a PDF invoice will be attached to each order confirmation email.

Users can also download invoices manually by visiting the My Account page in WooCommerce. In addition, if you are shipping products, a packing slip can be generated by the store owner from the order admin page.

Photograph of invoices, paper clips, computer keyboard and mouse, and coffee sitting messily on a desk.

5. Beeketing (Free)

The Beeketing plugin is a unique one on this list, as it’s the only one that is Software-as-a-Service (SaaS), but it’s also one of the most full-featured. The plugin offers many free features, with the more advanced features requiring a paid subscription, but it comes with a 15-day free trial. Among the many features, one of the more useful features is automated or manual up-sells and cross-sells.

Another useful feature is the social proof pop-up notifications that notifies visitors others are purchasing items to create the sense of a busy store. The plugin has so many other features, I won’t name them all, but a few of them include: Sales Gamification, Sale Countdown clock, and Facebook Messenger integration.

6. YITH WooCommerce Wishlist (Free)

With the holidays approaching, many people will be doing the majority of their shopping online. Using the YITH WooCommerce Wishlist plugin, you can help increase indirect sales.

The plugin enables your customers to create lists of products from your store and easily share them with friends and family, Amazon-style.

7. YITH WooCommerce Ajax Search (Free)

Search is an important tool for any eCommerce website. Customers need to be able to quickly and easily find your products or they’ll leave just as quickly.

Add the YITH WooCommerce Ajax Search plugin to your site to instantly enable search with predictive autocomplete capabilities.

Photograph of a man searching through a pair of binoculars while outdoors.

8. Waitlist for WooCommerce (Free)

Occasionally your store will run out of stock of a particular product, but unfortunately not having a product your customer wants available to purchase can lead to lost sales.

With Waitlist for WooCommerce, you can immediately email customers that have indicated interest in a product as soon as it is back in stock. In addition, you can use the plugin to create hype around a new product by promoting it before it’s available and have customers sign up for the waitlist.

9. YITH WooCommerce Zoom Magnifier (Free)

As we’ve mentioned before, good images sell products! The YITH WooCommerce Zoom Magnifier adds a zoom window to your product image when a customer mouses over the image to see more detail.

In addition to that useful feature, if you have variations of a product or a gallery of images, it will add a slider below the primary image to show and quickly change to another image.

10. WooCommerce Order Tracker (Premium)

If you sell and ship physical products, give your customers a way to track their shipment using the WooCommerce Order Tracker plugin.

The plugin integrates with several shipping platforms including FedEx, USPS, and Canada Post and will display order tracking information on the order page and My Account page. Email notifications can also be sent to the customer after the item has shipped and been delivered.

A photo image of a person shopping at their laptop while holding a credit card out.

Conclusion

No matter your eCommerce needs, the combination of WooCommerce and the plugins in this article or elsewhere can help to improve your sales, marketing, and customer satisfaction. Contact WebDevStudios to get started on your eCommerce project today!

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