Tuesday, 30 January 2018

Creating a podcast strategy: Five tips for brands

In 2005, Apple integrated podcasts into iTunes, and Steve Jobs referred to the channel as being like “TiVo for radio”. 

He believed podcasts were going to revolutionise the way people listened to radio programmes, just like digital recorders and streaming devices had begun to change the way people were watching television.

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from Posts from the Econsultancy blog http://ift.tt/2DApMGR

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