Alibaba’s Singles Day sales on November 11, totaled a record $38.4 billion or 268.4 billion yuan gross merchandise volume, an increase of 26 percent over 2018, according to the company. Gross merchandise volume — GMV — is total sales of merchandise through a particular marketplace over a certain time, excluding fees and commissions.
The post Alibaba’s 2019 Singles Day: $38.4 Billion; 200,000 Brands; 78 Countries appeared first on Practical Ecommerce.
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