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Facebook Building Yellow Pages Into WhatsApp, Launching in Brazil
Facebook announced it is building a Yellow Pages feature into WhatsApp, allowing users to look up local business information.
Once a staple of everyday life, the Yellow Pages directory have fallen out of favor, replaced by digital alternatives. In Facebook’s quest to monetize WhatsApp, and make it a critical business tool, the company is looking to provide a digital Yellow Pages feature that will help users find local business information.
CEO Mark Zuckerberg announced the feature in Facebook post:
We’re building a modern-day Yellow Pages into WhatsApp where you can look up and contact local businesses right inside the app. Launching in São Paulo today, and hopefully more places soon.
Facebook Building Yellow Pages Into WhatsApp, Launching in Brazil
Matt Milano
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