While many digital marketers are familiar with closing the loop between GA 360 + Salesforce Sales Cloud by now – some still aren’t aware of the Google Analytics 360 native integration with Salesforce Marketing Cloud (SFMC) as well.
The native GA 360 Salesforce integration with Marketing Cloud allows for greater insights and activation points across SFMC campaigns, most of which can only be achieved using the paid connector.…
The post How to Integrate Google Analytics 360 & Salesforce Marketing Cloud appeared first on Seer Interactive.
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