Playable ads debuted four years ago as a new way to entice gamers to play mobile games. The ads were interactive, allowing people to try a game out before they downloaded it. And after a lot of testing, Facebook is finally blessing playable ads today by launching its own version of it across its platforms. Rick Kelly, vice president of gaming at Fa…Read More
from Social – VentureBeat https://ift.tt/2LTSGWD
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